The retail revival : reimagining business for the new age of consumerism / Doug Stephens
Material type:
TextLanguage: English Publication details: Ontario : John Wiley & Sons, cop. 2013Description: xxii, 250 pàgines : il·lustracions ; 23 cmContent type: - text
- sense mediació
- volum
- 9781118489673
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Llibre | IED Barcelona Sala General / Recerca i Gestió | R3.056.588.7 Ste (Browse shelf(Opens below)) | Available | 2019-0603 |
Browsing IED Barcelona shelves, Shelving location: Sala General / Recerca i Gestió Close shelf browser (Hides shelf browser)
| R3.056.2 Qua Socialnomics : | R3.056.588.7 Bar Popup republic : | R3.056.588.7 Nie Reshaping retail : why technology is transforming the industry and how to win in the new consumer driven world / | R3.056.588.7 Ste The retail revival : | R3.056.591.2 Mil Brand the change : | R3.056.591.2 Rob Beloved brands : | R3.056.591.2 Ros Friction : |
Inclou referències bibliogràfiques (p. 231-239) i índex
Introduction: revolutions and revivals -- Part I. The end : Chapter 1. It's not a "recession"! ; Chapter 2. The disappearing middle ; Chapter 3. Rest in Peace, Joe Average ; Chapter 4. The broken funnel -- Part II. The beginning : Chapter 5. The new law of average ; Chapter 6. Who owns your brand? ; Chapter 7. Rehumanizing retail ; Chapter 8. The third shelf ; Chapter 9. The destination is you ; Chapter 10. Break it, build it and make it beautiful
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