TY  - BOOK
AU  - Meadows,Toby
TI  - How to set up & run a fashion label
SN  - 9781856695756
PY  - 2009///
CY  - London
PB  - Laurence King
KW  - Moda
KW  - lemac
KW  - Màrqueting
KW  - Empreses
KW  - Creació
KW  - Direcció i administració
N1  - Find your way -- Introduction to the fashion industry -- Be your own boss -- Business legal structure -- What's in a name? -- Working from home v setting up a studio -- Jack-of-all-trades? -- Know your market -- Understanding trends -- Product and image -- Getting it made -- Selling your collection -- Get your message out -- Finance
ER  -