Liljenwall, Robert (ed.) <br/><br/>
The power of point of purchase advertising: marketing at retail 

 - Washington :  Point-Of-Purchase Advertising International,  2004 
 - 248 p   il. col  27 cm 
<br/><br/><label>ISBN: </label>9780970709912 
<br/><br/><label>LCCN: </label>000000352