TY - BOOK AU - Merholz,Peter AU - Skinner,Kristin TI - Org design for design orgs: building and managing in-house design teams SN - 9781491938409 AV - HD66 .M48 2016 U1 - 658.4022 23 PY - 2016/// CY - Bejing, Sebastopol PB - O'Reilly Media, Inc. KW - Treball en equip KW - Direcció i administració KW - lemac KW - Creativitat en els negocis N1 - Inclou referències bibliogràfiques i índex; Why Design? Why Now? -- Realizing the Potential of Design -- Qualities of Effective Design Organizations -- The Centralized Partnership -- Roles and Team Composition -- Recruiting and Hiring -- Developing the Team: Professional Growth and Managing People -- Creating a Design Culture -- Successful Interaction with Other Disciplines -- Parting Thoughts -- Index ER -