000			05026cam a2200385 i 4500
999			_c9044 _d9044
001			17737000
003			IED_BCN
005			20200131154813.0
008			130514s2014 flu b 001 0 eng
010			_a 2013018417
020			_a9781466567504 (cart.)
040			_aDLC _bcat _cDLC _erda _dDLC _dIED_BCN
042			_apcc
050	0	0	_aTS171.4 _b.S56 2014
082	0	0	_a658.5/7520954 _223
084			_aBUS101000 _aTEC009070 _aTEC017000 _2bisacsh
100	1		_aSingh, Amitoj _93582
245	1	0	_aManaging emotion in design innovation / _cAmitoj Singh
264		1	_aBoca Raton : _bCRC Press, _c[2014]
300			_axxix, 197 pàgines ; _c24 cm
336			_atext _2rdacontent
337			_asense mediació _2rdamedia
338			_avolum _2rdacarrier
504			_aInclou referències bibliogràfiques (pàgines 181-190) i índex.
505			_a1. Introduction -- 1.1 Importance of Emotions in Product Styling -- 1.2 Need for Studying Emotions Associated with Motorbikes -- 1.3 Development of an Emotion-Centered Research Framework -- 1.4 Research Design and Methodology -- 1.5 Social-Cultural Segmentation of Biking in India -- 1.6 Styling Differences within the Biking Segments -- 1.7 Generation of the Premise of Study -- 2. Literature-Oriented Research Framework -- 2.1 Research Traditions in Design and Emotions -- 2.2 Theoretical Applicability of the Research Hypothesis -- 2.3 Significance of the Study for Motorbike Design -- 3. Evolution of Research Methodology -- 3.1 Development of Biker–Bike Personality Measurement Instrument -- 3.2 Biker–Bike Survey Questionnaire -- 3.3 Sampling of Bikes and Bikers -- 3.4 Data Collection Procedure -- 3.5 Techniques Used for Data Analysis -- 4. The Sociocultural Segmentation of Biking -- 4.1 Bread-and-Butter Biking -- 4.2 Travel-and-Comfort Biking -- 4.4 Social-Networking Biking -- 4.5 Dexterous and Exploratory Biking -- 4.5 High-Esteem Biking -- 4.6 Identification of Biking Needs -- 4.7 Segment-Wise Comparison of Biking Needs -- 4.8 Mapping of Biking Needs on H-E-A-T Diagram -- 4.9 Mapping of Affective Experiences on the Circumplex of Emotions -- 4.10 Discussion -- 5. Emotive Quality of Biking Segments -- 5.1 Biker–Bike Personality Relationship -- 5.2 Bike Personality Factors -- 5.3 Biker Personality Factors -- 5.4 Comparing Bike Personality of Biking Segments -- 5.5 Comparing Biker Personality of Biking Segments -- 5.6 Emotive Quality of Biking Segments -- 6. Emotion-Centered Research Framework for Design Innovation -- 6.1 Salient Findings of the Study -- 6.2 Emotion-Centered Research Framework -- 6.3 Significance of the Study -- References -- Index
520			_a"This book presents an emotion centered research framework titled "emoha" for design innovation. It defines emoha and underlines the importance of the developed framework in culturalization of technology and thereby design innovation. The book explains the detailed research on product styling which leads to the creation of "Emoha" and how to use it in product design"-- _cProveït per l'editor.
520			_a"Author's Preface How to Manage Emotions in Design Innovation In today's time frame, emotions are paramount to people, and emotional relationships are becoming more and more desirable. An extension of emotional relationships is the affinity we feel with the products that we consume in this physical world. It has become essential to explore a manner in which emotions play a vital role in the physical world with which we surround ourselves. Our ambitions, desires, and needs are all driven by our emotions. The products in the physical world support and propel these aspirations and can be seen as a reflection of our emotional desires. This has implications in the architecture design, interior design, fashion design, design of home appliances, automobiles, lifestyle products, etc. The physical world can thereby be seen as an extension of emotion-based human aspirations. Styling is an integral part of any product design and development process. During the styling process, a designer imparts emotive qualities to products. With the diminishing technological differences among products, these emotive qualities play an increasingly significant role in enhancing the desirability and sense of ownership towards the product. However, the absence of quantitative tools to evaluate and determine the emotive quality required in product innovation leads to uncertainty in the styling process. The Concept of Emoha This book proposes a new emotion-centered research framework for product styling that can be used for managing emotions in design innovation process"-- _cProveït per l'editor.
650		7	_aDisseny de producte _zÍndia _vEstudi de casos _2lemac _93441
650		7	_aMotociclistes _zÍndia _xPsicologia _2lemac _93587
650		7	_aMotocicletes _xDisseny i construcció _2lemac _93579
650		7	_aProductes nous _xAspectes psicològics _2lemac _93440
650		7	_aConsumidors _xConducta _2lemac _93583
650		7	_aEmocions _2lemac _93584
942			_2udc _c1