000 | 01721cam a2200325 i 4500 | ||
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999 |
_c9205 _d9205 |
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001 | 19247517 | ||
003 | IED_BCN | ||
005 | 20200131154520.0 | ||
008 | 160825s2016 nyu b 001 0 eng | ||
010 | _a 2016028425 | ||
020 | _a9781610396660 (cart.) | ||
020 | _z9781610396677 (ebook) | ||
040 |
_aDLC _bcat _cIED_BCN _erda _dIED_BCN |
||
041 | _aeng | ||
100 | 1 |
_aWebb, Amy, _d1974- _94197 |
|
245 | 1 | 4 |
_aThe signals are talking : _bwhy today's fringe is tomorrow's mainstream / _cAmy Webb |
250 | _aFirst edition | ||
264 | 1 |
_aNew York : _bPublicAffairs, _c[2016] |
|
300 |
_aviii, 322 pàgines ; _c25 cm |
||
336 |
_atext _btxt _2rdacontent |
||
337 |
_asense mediació _bn _2rdamedia |
||
338 |
_avolum _bnc _2rdacarrier |
||
504 | _aInclou referències bibliogràfiques (p. 293-310) i índex | ||
505 | 0 | _aIntroduction : "Hello, are you lost?" -- The instructions: a futurist's playbook for every organization -- When cars fly: understanding the difference between trend and trendy -- Survive and thrive, or die: how trends affect companies -- Finding the fringe: seek out the unusual suspects -- Signals matter: uncovering hidden patterns -- The "Uber for X" trend: ask the right questions -- Is it really awesome?: know when the timing is right -- If this, then that: a formula for action -- Greetings, robot overlords: pressure-testing your strategy -- Reverse-engineering the future | |
650 | 7 |
_aPrevisió _2lemac _93275 |
|
650 | 7 |
_aPlanificació estratègica _2lemac _94609 |
|
650 | 7 |
_aInnovacions tecnològiques _2lemac _94436 |
|
776 | 1 | 8 |
_iVersió electrònica _aWebb, Amy, 1974- _tSignals are talking _bFirst edition. _dNew York : PublicAffairs, [2016] _z9781610396677 |
942 |
_2udc _c1 |